What is a call to action?
7 May 2021
A call to action (CTA) is a fundamental part of a successful website. CTA’s let visitors know what to do next and drive them into the action you want them to take, from the obvious ‘buy now’ to more subtle ‘subscribe’. The effectiveness of ...
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What is HTTPS/SSL
19 April 2021
There is a lot of talk recently of SSL/HTTPS, it’s a fundamental part of how the web works and is only becoming more so. But what is it? and why should you care? What does HTTPS mean? HTTPS stands for Hypertext Transfer Protocol Secure, but that’...
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What is website hosting?
6 April 2021
As a web developer, it’s all too easy for me to assume others understand terms that are essentially industry specific technical jargon. Website hosting is one of these terms that can easily be overlooked when working on a flashy new website, but it...
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What are Domain names?
5 April 2021
Domain names are vital to how the web works and we use them every time we visit a website, but what are they and how do you choose one? To understand what a domain name is and why they are important we need to look at how the world wide web works, a ...
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First impressions count – what does your website say about you?
19 February 2021
People make up their mind about you within minutes of meeting you, we base this judgement on many things from the type of cloths you have on to the sound of your voice. The same thing is true of a website, people will look at and evaluate the website...
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Is your WordPress website being backed up correctly?
5 February 2021
In this day and age, everyone knows about the importance of regular backups of important data, normally learnt the hard way! Keeping your family photos, documents and media files safe is important to us personally, but it’s important not to ove...
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Just how important are WordPress updates?
9 January 2021
WordPress is a popular Content Management System (CMS) with much of the web running on it (35% of all websites and 60% of the CMS market! and it’s still growing) this popularity is deserved with WordPress giving users incredible control over t...
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How QR codes work
10 September 2018
QR codes have taken the world by storm in the past few years, it all started with a few popping up on high tech items like phone instructions and IT product packaging but these days they are everywhere from bus stops to the fruit and veg section at y...
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Boost conversions with a landing page
10 June 2018
Landing pages are special pages on a website that have promoted a single marketing message, these landing pages let you focus your visitors attention on the message in the hopes of increasing conversions and make your website more effective. Website ...
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Why is content so important?
18 November 2017
There is an old saying when looking at a websites performance ‘content is king’ this has never been more true then in recent months with the latest series of updates of Googles search engine, Google is playing a never ending cat and mouse...
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What is Content Strategy? and why should I care?
19 October 2017
Being a website developer I know that content is important for many different reasons, from my point of view content is important because it is fundamental to a websites success as it directly affects the SEO performance of the website. To others con...
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What is Google Analytics and how do I install it?
23 July 2017
Google Analytics is a website tracking service that you can install for free on your website, this service when installed will monitor your visitors providing you with vital information on how many visitors your website is getting. The information co...
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Reduce the cost of a new website / redesign
31 January 2017
When it comes to looking at a new website or a redesign the biggest issue is the cost of the project, but there are several things you can do to help reduce this by making it easier for your web developer to get on with the ‘real’ work. T...
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Just how easy is it to update your own WordPress website?
23 January 2017
WordPress is an open source Content Management System (CMS) that enables people who do not know how to code websites to update their own website using a simple and easy to use ‘admin’ area. This system typically lets you update the copy o...
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How to write good content
17 December 2016
Content is vital to the success of any website project no matter what topic the site is covering without good content the site will not be able to attract visitors and without visitors there is no point in having a website in the first place, the con...
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Website Design Projects – What to Expect
7 June 2016
As a business owner who is about to get a website, you would want the best features with high visibility and recognition. A professional web design and development company can help you build this quickly. Bear in mind though, that creating and design...
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The ongoing process of running a website
3 January 2016
A website project is a big undertaking no matter the size of your business it can involve allot of people both inside and outside of your business and needs to be carefully managed to ensure the website is as effective as possible. One of the f...
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The importance of personal projects
13 December 2015
I consider myself lucky in that I do a job I love, programming and working with code is something I really enjoy doing and as a website developer I get paid to do it but unfortunately I do not get to pick and choose the projects I work on – thi...
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What is a Content Management System?
30 October 2015
When building a website there are several methods we take – being a web developer part of my job is to look at the project and the client to decide which is the best way to build the website. Normally it boils down to two main options a static ...
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Keyword research
22 October 2015
Keywords are very important to how successful your website is in the search rankings, this is because search engines such as Google will look at your websites content and use it to rank your website in their search results. With Google being the numb...
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Adding a signature to your posts with WordPress Short Codes
1 October 2015
My latest tweak to this website is the addition of a signature at the end of each blog post, this change lets me add a brief profile of myself to the end of the site along with a few links to social media profiles such as Twitter and LinkedIn. ...
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